Allentown, Pennsylvania – In March 2014 Pacesetter Enterprises, Inc. and Rosemont College were recognized for their ongoing commitment to excellence in relevant, cross-media marketing at the annual PODi AppForum. Pacesetter’s partnership with Rosemont turned into a series of outstanding, multi-phase campaigns over several years. To honor this achievement PODi presented its Leadership Award to Pacesetter Enterprises and Rosemont College.
"Rosemont College has benefitted tremendously from our relationship with Pacesetter Enterprises, Inc.," said Christyn Moran, vice president of College Relations for Rosemont. "Their ability to take our brand messaging and segment it for specific constituents has greatly enhanced the College’s ability to communicate effectively. Instead of sending one message to all, we have been able to customize our fundraising appeals in both print and email formats for those who are loyal donors, those who sometimes give, and those who have never given. The team at Pacesetter is professional, knowledgeable, and detail oriented. They have allowed us to integrate our print and email fundraising appeals in a way we never could on our own."
“We truly value our relationship with Rosemont College," said Kim Gross, director of Sales & Marketing, at Pacesetter Enterprises. "Together we continue to push the limits of technology to consistently deliver cutting edge fundraising programs year after year. Rosemont is a great example of a small institution that is embracing all that technology has to offer to more effectively and efficiently reach its prospective donors.”
PODi’s 2014 AppForum is a three-day educational digital printing conference, featuring over 30 sessions, keynote presentations by top innovators, a full day of Pre-Conference Intensives, networking opportunities and a Vendor Fair. PODi is one of the leading associations in the digital printing industry. In 1998, Caslon was chosen to lead PODi, based on its expertise in digital technology and business strategy. For more information, visit www.podi.org.